Privacy Policy

DB TECHNOLOGY’S PRIVACY NOTICE

Information Collection
DB Technology is the sole owner of the information collected on www.dbtech.com. We collect information from our users at several different points on our Web site.

Registration
To submit a request for more information, a user must complete a form that asks for contact information and a series of questions that will help us identify which of our products would be most useful to the user. This information will only be used to contact the user about services on our site for which he/she has expressed interest. There are specific sections within our Web site for which a user will need to assign him/herself a unique identifier (such as, username and password). We encouraged the user to do that so we can provide a more personalized experience on our site.

Information Use
DB Technology. will use this information for the sole purpose of contacting interested parties to discuss, demonstrate or sell our software and services. Information collected from this site will never be sold or used for any purposes other than those stated above.

Profile
We store information that we collect through log files to create a profile of our users. A profile is stored information that we keep on individual users that details their viewing preferences and experience. Consequently, collected information is tied to the users personally identifiable information to provide offers and improve the content of the site for the user. We do not share your profile with other third parties.

Cookies
A cookie is a piece of data stored on the user’s computer tied to information about the user. [Usage of a cookie is in no way linked to any personally identifiable information while on our site.] We use [both] session ID cookies [and] persistent cookies. For the session ID cookie, once users close the browser, the cookie simply terminates. A persistent cookie is a small text file stored on the user’s hard drive for an extended period of time. Persistent cookies can be removed by following Internet browser help file directions.

By setting a cookie on our site, users would not have to log in a password more than once, thereby saving time while on our site. If users reject the cookie, they may still use our site. The only drawback to this is that the user will be limited in some areas of our site. For example, [the user will not be able to participate in any of our sweepstakes, contests or monthly drawings that take place.] Persistent cookies enable us to track and target the interests of our users to enhance the experience on our site. See the “Profile” section. Some of our business partners use cookies on our site (for example, advertisers). However, we have no access to or control over these cookies, once we have given permission for them to set cookies for advertising.

Log Files
Like most standard Web site servers we use log files. This includes internet protocol (IP) addresses, browser type, internet service provider (ISP), referring/exit pages, platform type, date/time stamp, and number of clicks to analyze trends, administer the site, track user’s movement in the aggregate, and gather broad demographic information for aggregate use. IP addresses, etc. are not linked to personally identifiable information.

Clear Gifs (Web Beacons/Web Bugs)
We employ [or our third party advertising company employs] a software technology called clear gifs (a.k.a. Web Beacons/Web Bugs), that help us better manage content on our site by informing us what content is effective. Clear gifs are tiny graphics with a unique identifier, similar in function to cookies, and are used to track the online movements of Web users. The main difference between the two is that clear gifs are invisible on the page and are much smaller, about the size of the period at the end of this sentence.

Clear Gifs can "work with" existing cookies on a computer if they are both from the same Web site or advertising company. That means, for example, that if a person visited www.dbtech.com, which uses an advertising company's clear gif, the Web site [or advertising company] would match the clear gif's identifier and the advertising company's cookie ID number, to show the past online behavior for that computer. This collected information would then be given to the advertising company [or Web site].

Communications from the Site
Special Offers and Updates
We send all new registrants a welcoming email to verify password and username. Established registrants will occasionally receive information on products, services, and special deals. Out of respect for the privacy of our users we present the option to not receive these types of communications. Please see the Choice and Opt-out sections.

Instances in which we will share users’ personal information
Business Transitions:
In the event DB Technology goes through a business transition, such as a merger, is acquired by another company, or sells a portion of its assets, users’ personal information will, in most instances, be part of the assets transferred.

Choice/Opt-out
Our users are given the opportunity to ‘opt-out’ of having their information used for purposes not directly related to our site at the point where we ask for information.
Users who no longer wish to receive our promotional communications may opt-out of receiving these communications by replying to the message and typing ‘unsubscribe’ in the subject line or sending an E-mail to us at info@dbtech.com, or by contact us by telephone or postal mail at the contact information listed below.

Links
This Web site contains links to other sites. Please be aware that we, DB Technology, are not responsible for the privacy practices of such other sites. We encourage our users when they leave our site to read the privacy statements of each and every Web site that collects personally identifiable information. This privacy statement applies solely to information collected by this Web site.

Security
This Web site takes every precaution to protect our users’ information. When users submit sensitive information via the Web site their information is protected both online and off-line.

All of our users’ information is restricted in our offices. Only employees who need the information to perform a specific job (for example, marketing or sales to follow up on a request) are granted access to personally identifiable information. ALL employees are kept up-to-date on our security and privacy practices. As new policies are added, our employees are notified and/or reminded about the importance we place on privacy, and what they can do to ensure our users’ information is protected. Finally, the servers that store personally identifiable information are in a secure environment.

If users have any questions about the security at our Web site, users can send an email to info@dbtech.com.

Correcting/Updating/Deleting/Deactivating Personal Information
If a user’s personally identifiable information changes (such as zip code, phone, email or postal address) or if a user no longer desires our service, we provide a way to correct, update or delete/deactivate users’ personally identifiable information by sending an E-mail to our Customer Support at: info@dbtech.com or contact us by telephone or postal mail at the contact information listed below.

Notification of Changes
If we decide to change our privacy policy, we will date and post those changes to this privacy statement, the homepage, and other places we deem appropriate so our users are always aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it. If, however, we are going to use a users’ personally identifiable information in a manner different from that stated at the time of collection we will notify he/she by E-mail 30 days prior.

Contact Information
If users have any questions or suggestions regarding our privacy policy, please contact us at:

Telephone: 732.882.0200
Email: info@dbtech.com
60 Walnut Avenue, Clark, NJ 07066

Updated: July 7,2003